Monday, August 15, 2011

Essay #4 - Revision of Essay #1

 Grubisich, Matthew
Eng 414 - K. Leslie
Su'11
Essay #4 - A Revision of Vision


         When it came to food, growing up with a first generation Vietnamese mom meant that I ate everything and anything whenever it came my way. I have come to realize now that she was encouraging me to embrace cultural foods, and for this I couldn’t be more grateful. On top of this enriched appreciation for diverse foods, I have recently been enlightened with the perspective of wanting to know my food better: where it comes from, what it does for me and what it goes through to reach my table and thus - my tummy. This enlightened perspective can be attributed to Michael Pollan, author of “Omnivore’s Dilemma” and many other books or articles on the topic of food, it’s origins, it’s social, health, economic, or environmental impact on our daily lives. Through reading his work, I have developed the keen awareness for more than what I used to just eat unwittingly. I pay more attention to my food and have therefore found a deeper appreciation for it because of the closure behind considering food’s process, and by process I mean not only what it went through to reach me, but also how it was prepared and presented before consumption. Food, as hopefully all of humanity will understand, has many costs that affects all networks of life. There’s so much that goes into what we eat and we often put forth very little thought about it; but when one reaches this revelation it makes for an enriched experience. When my mother made food, she did it with a caring and graceful disposition, using spices that carried strong undertones of Vietnamese culture into the arms of a joyful palette. When reflecting on my mothers cooking and the work of Michael Pollan, it is safe to say that food can once again be appreciated, starting from the ground up. With the reflection of personal experiences and excerpts from Pollan’s work, I hope to point out aspects of food as to isolate factors, on how it gets to you or what happens on it’s way, that would otherwise be overlooked. From the roots to the dish, food can be appreciated the entire way there.
                  Over time, the conventional idea of cooking at home has evolved, traveling down a food-chain-conveyor belt of natural taste to processed perfection. As I have noticed by recent monitoring of food, my choices in individual ingredients have been persuaded by the luxury of processed convenience. In our modern culture, food groups have been face-lifted and prepackaged so that we could spend less time worrying about preparation and focus primarily on the instant gratification of eating them. In Pollan’s article, “Out of the Kitchen, Onto the Couch”, he interviews a food-marketing researcher, Harry Balzer, and highlights his main point of consumer behavior and that is that, “…[consumers are] ever driven by the quest to save time or money or, optimally, both.” Balzer comes to that conclusion after identifying the downward spiral of how people perceive the verb, “to cook”, as a limited and easy process to produce immediate gratification. As I put this idea into the context of my life, it brought me to a homemade dish that I had prepared recently. This dish was pork sausage fried rice. Pollan’s implication to the overuse of processed ingredients made me realize that although I’m making fried rice from scratch, there are other costs at hand that needed to be realized. The sausage for example had a high health cost because of the fatty content and the many preservatives used to prolong the shelf life of it. The eggs used were an economic cost because they were bought from Safeway, a food chain, which also means that local farmers are not the ones raking in revenue. Even spices I often use had seemingly gone through one or two steps, minced garlic, lemon pepper or steak seasoning, in efforts to reduce one or two steps in my cooking process (the perks of American Culture). The use of foods that have seen little processing is a dying art and if we learn from, and appreciate, cooking styles of different cultures, we can bring cooking back to the grassroots level.
                  As cooking in modern America piggybacks on convenience, or dwindles down to completely altered food groups, American belt sizes steadily rise in unison with the American trend. This is due to the presence of additives and preservatives that are either directly harmful to your health or affect your body negatively in some way over a long period of time. As discussed in more of Pollan’s article, “Out of the Kitchen, Onto the Couch”, recent research, done by David Cutler and colleagues at Harvard University, showed links between cooking and dietary health. They found that the, “…’time cost’ of food preparation has fallen, calorie consumption has gone up [therefore] people who cooked less ate more as a result”. People are cooking less, because they don’t have to. And because there’s time spared as a result, they end up eating more. This is solely a result of conveniently placed and highly processed foods that we all know so well. This trend is staggering as I personally find myself picking up food as I transition from school to work. I, like many others, am a victim of convenience. I do argue that although the nacho cheese on my nachos is the epitome of processed food, it was the only ingredient on my lunch that day that was undoubtedly a health cost to me. What Pollan suggests is that, “The fact that we no longer have to plan or even wait to enjoy these items, as we would if we were making them ourselves, makes us that much more likely to indulge impulsively.” I love nacho cheese. That’s evident; but because it’s so easily accessible, I’m more prone to it as an option. The goal is to get American Culture to wean itself from the prevalence of processed foods. Although this may seem far-fetched, the social and health benefits of cooking for yourself are exponential if considered before steering towards aimless consumption. As Harry Balzer sarcastically preaches to Pollan, “I have the diet for you. It’s short, and it’s simple…Cook it yourself. That’s it. Eat anything you want — just as long as you’re willing to cook it yourself.”
                   As I recall ordering a hamburger from a well-known food chain, that is needless to identify, I found myself wondering: where the meat came from; what nutrients it provided – if any at all, considering the treatment and diet of the cow; the economic costs – corporate farms versus local farmers; and ultimately, the typical life of an industrial farm cow. The burger not even yet in my hands and this brief revelation had already overwhelmed me. It turns out that cows, and other grazers alike, work diligently in an ecosystem that calls for their participation, providing food in exchange for spreading grass seed and preventing shrubs and trees from uprooting. This delicate relationship between land and grazer is explained in, “Power Steer”, another great article by Michael Pollan. He elaborates on this relationship as to say that, although it’s better for the cow and it’s natural environment, “Cows raised on grass simply take longer to reach slaughter weight than cows raised on a richer diet…” and then he adds sarcastically that, “… the modern meat industry has devoted itself to shortening a beef calf’s allotted time on earth”.  In order to meet the demands of fast food America, these cows are fed corn, supplements and growth hormones to reach slaughter weight in a fraction of the time that farmers could do sixty years ago. None of this sounds natural, because it isn’t. There are health risks here not only for the cows, but also for the people eating their meat.  When natural diets are altered with unnatural enhancements, the food chain is affected negatively.  For cows, Pollan explains that there are high stress levels from calves being weaned from the mother prematurely, but the biggest factor in their compromised health is the feed. “The shift to a ‘hot ration’ of grain can so disturb the cow’s digestive process—its rumen, in particular—that it can kill the animal if not managed carefully”, all while being, “…accompanied by antibiotics”. For humans, this leads to well-familiarized diseases – mad-cow, etc. – and others alike. From reading “Power Steer”, it is evident that more consideration is needed in the purchasing and handling of the food we take for granted. It is a testament to the rising food-chain industry and the risks of supporting it without question. If we put more thought and care into food, it can be appreciated and cooking at home could one day be revived.
Michael Pollan has enabled readers and people with insatiable appetites to be more attuned to the food they consume on a daily basis. With making this effort to eat healthier, local food, we’re creating social, environmental, health and economical benefits for our communities. Like my mom has done for years, people might also be encouraged to spend more time preparing food. In turn, this would lead to consuming less premade, pre-processed foods. If our consumer culture could return to the curiousness of culinary arts and spend more time in our kitchens, communities and that of their members would reap the surplus of social, economic and health benefits indefinitely. It’s a matter of being more aware, being curious, appreciating the slower movement of food. As I have learned through documenting what I eat in a given week, the lack of a consistent schedule forced me to eat foods on the go, which were usually highly processed, and devote less time to preparing meals or experimenting with new recipes. Knowing now what I do now, food will always have top shelf on my list of importance.

Sunday, August 14, 2011

Essay #3 - Slanted Language in the Media

Matthew Grubisich
Eng 414
Su'11

Charged Language: A Dissection of Words, Limbs and Syllables


Stories in the media are covered either fairly or unfairly, as both literary and visual elements are often used to persuade a bias. This is always done in a manner that can be subtle or blatant with intent. The use of charged language, which has many facets - charged words, slanting with emphasis or slanting with facts of evidence, can play a significant role in how you perceive the information communicated. This of course is guided by each individual's keenness to the principle of selection, which is how we consciously or unconsciously filter information. The other element of persuasion, in the visual sense, is the tactful use of imagery. This attribute of slanting doesn't carry a significant amount of weight in merit until it is paired with bias language. When these two elements are joined together, stories can be presented in a fashion that may seemingly or overtly have bias, potentially persuading your perception on the subject matter at hand. An article called "Cameron Gets Tough", by Newsweek Magazine's online sector - The Daily Beast - writes about English Prime Minister David Cameron's stern perspective on the riots ensuing over numerous cities throughout England. The article exhibits a positive bias towards the Prime Minister, as it speaks of communities seeking closure in his unyielding stance against the riots. With the support of "Selection, Slanting, and Charged Language", by Newman P. Birk and Genevieve B. Birk, and "Television News: The Language of Pictures", by Neil Postman and Steve Powers, these elements of persuasion can be identified and deconstructed so that the presence of bias media can be unveiled to the unsuspecting eye. To begin, one must first understand how it is that we process the infinite information that surrounds us.
Living in a world of saturated media, it is rare to find yourself not in the face of information. Whether it's relevant to you or not, it is always there, and it will find you. The funny thing about the amplitude of information in our media driven society is that everyone has their own way of processing the information received, filtering out what is necessary in paying attention to or knowing so that we can then develop feelings or opinions on the matter. This is done both consciously and unconsciously and shapes our perception of the world and the vast perplexities of humanity. All individuals are unique in their own right as to what exactly does the filtering for them and it ranges from memories, or conditioning to the simple conscious decision of liking, or not liking something.
There is a strong dynamic between visual imagery and the language in which it accompanies. As they work hand-in-hand to sway the audience of their preconceived notions, they complement each other in the mission to do so. In "Television News: The Language of Pictures", by Neil Postman and Steve Powers, it is explained that both language and imagery "...are two very different kinds of processes [as] individual pictures give us the world as object; language, the world as idea". The point they come to is that each have their own persuasive power. The image attached to the article being analyzed, "Cameron Gets Tough", written by William Underhill, clearly has influence on the reader as it supports the written words of the article. In regards to nonverbal communication, the body orientation of Prime Minister Cameron is towering over Acting Borough Commander Superintendent Jo Oakley, while leaning over and looking directly into her eyes. This use of nonverbal communication builds groundwork for the claim made in the article about his stern new approach to the disruptive rioting. His body posture is subtle but resonant enough for the reader to succumb to the slanting of visual imagery. The reaction is, "wow, he seems serious"; and thus, he or she is convinced by the content of literature brought forth. In addition to the use of imagery, it is effective in television because, "...violence and dynamic destruction find their way onto [it] so often". Explained further in "Television News: The Language of Pictures", it is for a simple reason - we, as humans, are drawn to highly visible and dramatic change. Often times, this usually means anything related to mass destruction because it provides the quickest visual change. In the picture of the prime minister, buildings are burnt down and toppled over. This attribute catches the eye of the reader because people can relate to buildings, in which we all live in; but sympathy is achieved when it is processed that there is destruction prevalent. Imagery is a strong and persuasive tool that, when presented with charged language, can greatly influence your analysis of information and your personal feelings towards them. Going further into the analysis of language, even factual information can yield persuasive qualities.
As facts can be easily taken for granted as unbiased information, it can just as easily be presented in a way that gives it leverage in persuasion. This is done with slanting in two ways, by use of facts and emphasis on the factual information itself. In "Selection, Slanting, and Charged Language", by Birk and Birk, the use of slanted information by means of emphasizing it is explained:
 In arriving at opinions and values we cannot always be sure that the facts that sift into our minds through language are representative and relevant and true. We need to remember that much of our information about politics, governmental activities, business conditions, and foreign affairs comes to us selected and slanted.
Information is constantly being subjected to a double screening, carefully selected and slanted, often unseen for the bias nature it possesses because it could emphasize different parts of the same fact to derive a seemingly different mood from the content. So discrete; therefore, highly persuasive. In regards to the factual biased found in "Cameron Gets Tough", there is use of slanted facts present in the body of the article. The article quotes the prime minister directly from two different speeches, made in the course of five years, to show his transformation of perspective. In 2006, he is quoted as to say, "When you see a child walking down the road, hoodie up, head down, moody, swaggering, dominating the pavement—think what has brought that child to that moment". In a speech given this year, "...he spoke of the young rioters’ 'mindless selfishness' and of the 'pockets of our society that are not just broken but, frankly, sick". The passage even opens with the article saying, "Cameron of 2011 sounds less forgiving", which adds to the theme - Prime Minister Cameron has become a very stern figure. When coming across such words as mindless, swaggering, broken and sick, an emphasis is intended for you to unwittingly stumble upon. The slanting of these facts is yet another level of delivering unsuspecting bias, and with more examples of it in language, it becomes more and more visible.
Slanting can also be found in the presentation of charged words, that is, words themselves that offer bias in one way or another. Also from "Selection, Slanting and Charged Language", it is explained that, "words, some rather heavily charged, others innocent-looking but lightly charged, work together to carry to the reader a judgment of a person and a situation." Careful substitutions of synonyms can deviate the sentence from its initial meaning, or impression, of a sentence to encourage an intended bias. Charged words are prevalent in the information we perceive on a daily basis and it's very easy to be unaware of its underlying motives. In "Cameron Gets Tough", charged words are in fact present and luckily not so subtle. The last few sentences of the article proclaim that it’s time to go, "... back to stricter policing and the language of moral discipline", and also that Prime Minister Cameron is "fighting back", so valiantly as to appease his political party and a "nervous public". It is in these words that bias can be found, and not discretely at all. The article openly uses these charged words to rally a moral in favor of the prime minister's new found heroism. The slogan this inspires me to chant is, "Slanting for the Greater Good". The most notable thing about the use of slanted words is that it is powerful because of the emotional charge it gives one or more descriptive words. This can then transform the meaning, or feelings, of factual information to develop a strong connection between reader and content. Whether it is motivated by good or bad intentions, it is a utilized tool in persuading perspectives towards a desired bias.
Charged language, accompanied by dynamic visual imagery, can greatly affect how you perceive information, especially in news media. Having a refined awareness for the principle of selection, it can better serve your ability to identify the use of these persuasive tools. As it was mentioned that there are many facets to the concept of charged language and slanted information, it is important to be keen to the presence and functions of these hard-to-identify tools. Although it is easy for one to decide that riots in inner-city neighborhoods are discomforting, the need to be mindful of other possible intentions that articles may have is of great worth. The obvious information is selected by your personal principle of selection, but other elements are at play in the written or broadcasted material, persuading other biases without your knowledge. It is effective and can be sometimes dangerous. The underlying message here is that having a better awareness for these tools will allow you to filter out the bias, allowing room for you to analyze and create your own personalized bias.

Essay #3 - Outline

Intro
Stories in media covered with a subtle bias, which can potentially make for an unfair representation.
         charged language
                 slanting- positive/negative
                          by use of facts/charged words/emphasis
        imagery
              persuasive, used strategically
thesis
both are tools with undetectable bias on surface and means to deliver persuasive argument
with support from "Slanting..." and "Television"
article can be deconstructed/dissected to reveal it's attempt at presenting itself as an objective piece.

P#0: explain Principle of Selection, first.

P1
dynamic visual images work together with language, relationship

Television - p.406 (showing of & talking about)
"picture only shows fragment"
"...use language to convert image to idea"
[Picture]
     nonverbal communication/body orientation/eye-to-eye height
     coincides with article's Prime Minister 'Tougher" Image
thesis
imagery, single shot, does not have capacity to elaborate on entire stories, but can have strong emphasis on language when paired with it.

P2
Deeper look into language
Slanting by use of Facts
Article's use of quotes by Cameron - 2006 speech vs 2011 speech
Complete transition on stance
Slanting... pg. 
this continues to support Cameron as "Tougher" image
thesis
putting emphasis on facts can give it a subtle bias, good or bad, that affect/influence how we perceive it. often misconceived as "fact' is 'fact' (pg. 398)

P3
Slanting by use of Charged Words
Article
     "Fighting back", "Stricter Policy", "Nervous Public"

Conclusion
charged language, accompanied by imagery, can greatly affect how you perceive information, especially in news media. having a refined awareness for the principle of selection can better serve your ability to identify the use of these persuasive tools.

Essay #3 - World News article

"Cameron Gets Tough"
British Prime Minister David Cameron gave the public what it wanted today when he spoke of a “fight back” in response to the riots. It was also good politics. 
 http://www.thedailybeast.com/articles/2011/08/10/david-cameron-gets-tough-in-response-to-riots.html




Monday, August 1, 2011

Essay #2 - How Sweet The Sound

English 414

K. Leslie

7-28-11

Matthew Grubisich


How Sweet The Sound

      Speech is a beautiful thing. In the context of any given conversation, it binds us together through social interaction. The idea of conversation is hardly ever considered for more than what it is on the surface, a mere reciprocation of words between two or more individuals; but when you take a closer look, gender, dynamics of power and conversation styles play a significant role in how speech is interpreted. When taking a closer look into the complexity of speech and how it is developed, delivered and perceived, one can begin to understand how conversation styles come to exist. Personal experience and observations, as well as support from the works of Deborah Tannen, will help support the explanation of speech styles and how they affect the people who are processing the messages presented to them. The main focus will be the dynamics of interaction between men and women, as many factors contribute to how each gender communicates information and also how each interprets it. The delicate dance of conversation can be a smooth and joyful ride or it can leave you,oblivious to the beat of intended meaning.
     As I have documented numerous conversations, had between my girlfriend and I for about a week now, subtle trends have been drawn to attention, supporting the intricate and dynamic speech styles between the male and female gender. Although our communication is often a dialogue of harmonious exchange, my girlfriend and I don't always see eye-to-eye. This is because she thinks I don't listen. Not true. As Deborah 'Tannen explains in "I'll Explain It To You', Lecturing and Listening", men and women have different ways of responding to speech. Under the section titled "Mutual Accusations", she states "...that women may get the impression men aren't listening when they really are...because men have different habitual ways of showing they're listening". Tannen goes further to say that women often "...give more listening responses...like mhm, uh-huh, and yeah" and are more likely to ask questions. This is a woman's behavior in the form of listening, whereas men "...[give] fewer listener responses, making statements rather than asking questions, and challenging rather than agreeing". When my girlfriend was explaining to me the hardships that her sister was experiencing recently, she contested that my focus was not on her story. In response to her accusation, I offered her a simple solution to her sister's dilemma, which may have sounded a bit sarcastic, but only because I wasn't displaying other signs of listening. This conversation quickly escalated into a debate of attentiveness, but as I had a sensible response to her story she finished her story and the conversation went onto a different topic. Tannen also mentions that "To a woman who expects a listener to be active and enthusiastic in showing interest, attention, and support, a man who listens silently will seem not to be listening at all..." As she has made it clear to me, my girlfriend was skeptical of my attentiveness because she felt that we weren't connecting on a metamessage level. I am more attuned to my girlfriends desire for establishing relationships within conversation as I can show more listener response cues. I do hope to enlighten her on the differences in gender response styles because having an awareness for these differences can enhance conversations had between all walks of life, establishing strong connections between them.
     In the section titled "Listener As Underling", Tannen discusses the act of becoming subjected to a one-sided conversation, a subordinate to a lecturer more or less. In regards to gender, she explains that women "...are unlikely to try to pass on the gift of information", whereas men will listen if the information provided has potential for being retold in the future, and that women are "more likely to give the gift of being a good audience". Tannen then explains that men find themselves on the receiving end of lectures "...if the other man is in a position of higher status. They know they have to listen to lectures from fathers and bosses". I can relate to this when I reflect on conversations had between me and my father. Growing up, I would always find myself being lectured, or as he saw it, enlightened by his infinite wisdom; which it was, but every conversation ended up becoming a lesson of sorts. I loved him for being a well of information on things I had no previous knowledge on, but I did at times feel like I was lured unwittingly into lessons that came out of the most insignificant conversations. For example, talking to him the other day about my eagerness to restore my car led to a twenty minute tutorial on how to properly approach turns on a professional race track. I was confused on how the conversation got there, but out of respect, I listened attentively. So as Tannen said it, my father sometimes "...presses information on [me] so insistently that [I] give in and listen. To further agree with Tannen, I often do find his insight to be interesting, so I listen and even sometimes share the information with others at later times.
     In "How to Give Orders Like a Man", also by Deborah Tannen, she discusses the differences in direct and indirect speech and how each conversational style is interpreted on the receiving end. Although general assumptions would note direct speech as more effective and logical and indirect speech as manipulative or illogical, she states that "...ways of talking should not be taken as obvious evidence of inner psychology states like insecurity or lack of confidence". To support Tannen's claim, I found that personal experiences at my workplace would suffice as evidence. A few days ago, my co-worker, Antonette, had expressed her frustrations  about our boss, who has an obvious history of using indirect speech. Antonette's issue was with his constant use indirect orders, which, like expected, she interpreted as manipulative and passive aggressive. She felt that he often complained about a problem and voiced repeatedly that it would need attention, rather than just nominating someone to appease the situation. I had never realized up until that conversation with Antonette, that she herself was very direct and to the point with her speech. As Tannen had brought it to my attention, it was quite possible that this was "...just a way of blaming others for our discomfort with their styles", or in this case, her discomfort with our boss's style. Tannen concludes that the most effective outcome in either direct or indirect styles of speech is the ability for the person giving orders to have a keen sense and ability to recognize either style. When the ability to establish each style is achieved, successful communication is inevitable to those participating.
     The social interactions that take place, from person to person, bind us together in a song of speech. As we exchange words between each other, there is an array of different outcomes, whether it be harmonious conversation or off-beat confusion. In reading the work of Deborah Tannen and reflecting on personal experiences, the dynamic of power and differences in gender styles of speech have clarity and understanding. Also, in having a better awareness in these different speech styles, it is certain that stronger connections can be made between the people in conversation. The sound of sweet conversation can be achieved if we are all willing to listen.